Wedding tourism

Weddings are special events that mark an important moment in people's lives which gathers family members to celebrate this special occasion of the "to be married" couple. Traditional weddings are expensive in terms of costs driving people away from expensive weddings. Overseas wedding offer an alternative to expensive traditional weddings and is becoming popular for those not willing to spend large sums of money for their wedding day. 

The tendency for traditional weddings is to largely spend on the reception with added expenses for the honeymoon. Overseas wedding, is a two in one concept, where the couple spends in such a way that they end up getting the wedding and the honeymoon at almost the same price as the price of a honeymoon only.

Hence wedding travel is now considered as being an important part of the tourism industry due to socio-economic changes of the modern society with Bali, Seychelles, Maldives, Phuket, Mauritius and others as the most suggested exotic wedding destinations . Exotic away wedding and the packages developed for such products, are now regarded as the most fashionable way of making the wedding experience a wondrous one.

Weddings require all types of services, but mainly from the tourism and hospitality sector. To make this special moment unique, every wedding should be different with specialized service, guests, timings, and locations . Holiday firms use tangible cues so that they ease the uncertainty of clients by providing prospective wedding couple with information, assurance and proof of the services they offer; for example, brochures and website of wedding venues.

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